Key Figures That Speak for Us
50+
Years of Integrated Manufacturing Excellence
10k +
Clients Worldwide
5X
More Durable Than Industry Standards
99.99%
Quality Assurance with Advanced Management
Driven by Experience, Guided by Commitment
Our company was founded in 1975 by Mr. Zulfikar Ali Kapadia, whose journey reflects determination, hard work, and a strong entrepreneurial spirit. At the age of 17, he left his hometown and began working as a salesman in a local hardware shop. Through years of experience, he developed a deep understanding of customer needs and the growing demand for reliable hardware supplies.
With a vision to build something of his own, he started his business with a modest loan of Rs. 5,000. What began as a small venture soon transformed into a trusted name in the industry. His commitment to reliability and service laid the foundation for what is today a growing industrial hardware supplier in India.His journey continues to inspire the company’s values and work ethic even today.
Our Core Beliefs: Mission, Vision & Values
Our Mission
Our mission is clear - easy and laid-back is not an option. We are committed to continuously improving our services, strengthening our supply capabilities, and delivering reliable solutions with a consistent focus on efficiency, reliability, and customer satisfaction.
Our Vision
Our core values are rooted in quality, integrity, and responsibility. We are committed to maintaining consistent standards in every product we deliver, while understanding customer needs and ensuring timely solutions. With a strong focus on transparency and accountability, we build lasting relationships, supported by safe handling practices and responsible operations at every level.
Our Values
Our vision is to grow as a trusted industrial hardware supplier in India by expanding our product range, strengthening our distribution network, and entering new markets. Over the next five years, we aim to scale our operations and reach a turnover of Rs. 50 crores and build a stronger, more efficient organization with a growing global presence.
About Our Company
Our journey began in 1975 with a simple goal: to build a dependable hardware business focused on consistent supply and timely delivery. Starting from a small rented office on Netaji Subhas Road, the company was initially managed by a single individual handling everything from sales and billing to delivery. This hands-on approach helped build strong customer relationships and laid the foundation for a reliable and trusted business.
From achieving a turnover of Rs. 10,000 in the first year to growing into an organization with an annual turnover of approximately Rs. 20 crore, our progress reflects decades of persistence, hard work, and customer trust. Today, we operate with structured processes, a dedicated team of 20 professionals, and an expanding supply network serving customers across India.
Our logistics capabilities enable us to deliver materials efficiently across regions, while our focus remains on reliability, consistency, and continuous improvement. As we grow, we are also working towards expanding into new markets, including international reach.
Guided by a strong work philosophy, we believe that every day is an opportunity to improve and serve better. Hard work, discipline, and a commitment to progress continue to drive our operations forward.
Discover Our ProductsWhat Our clients Are Saying!
I can’t recommend Genuine Enterprises enough. Their components are sturdy, precise, and reliable even in high-stress industrial environments. The team is always available to provide support, clarify specifications, or offer guidance when we need it. Working with them makes our projects more efficient. They feel more like a partner than just a supplier.
Vaibhav Mehtre
We’ve been using expansion joints from Genuine Enterprises for our construction projects for several years, and their products always stand up to the toughest conditions. What I appreciate most is how easy it is to work with their team. Their hardware gives us peace of mind knowing every structure is safe, durable, and built to last.
Ashish Verma
Working with Genuine Enterprises has been such a relief for our irrigation projects. Their corrosion-resistant products are reliable, and we haven’t faced any failures so far. The team is approachable and always ready to answer questions or help with custom requirements. It feels great to have a supplier who genuinely supports us throughout the project.
Amol Raotrao